Stakeholder Engagement
Stakeholders Engagement
Sustainable business operations must take into account the impacts on and expectations of all stakeholders.
Plan B has identified and categorized its stakeholders into nine key groups:
The company conducts identification, analysis, and prioritization of these stakeholders to guide a balanced approach between business operations and stakeholder expectations. This process also serves as a critical foundation for formulating long-term sustainability strategies and action plans.
Stakeholder Identification
Stakeholder Prioritization
Forms of engagement and stakeholder relationship building
Stakeholders Engagement
Issues of Interest
- Business ethics and transparency
- Business operating performance and competitiveness
- Directions of business growth and future directions
- Information disclosure
Action and Response
- Strictly comply with the Code of Conduct and policies imposed by the Company
- Conduct business in compliance with applicable laws and rules.
- Strictly fulfill creditor conditions
- Disclose information with transparency and timeliness
- Open for suggestions and the voices of shareholders and investors
- Assign responsible units to coordinate with shareholders and investors
Communication and Engagement Channel
- Annual General Meeting of shareholders
- Company visits
- Shareholder satisfaction survey
- Annual report
- The Company’s website
- Whistleblowing channels
Value Creation
- Driving the organization towards sustainability
- Operate business with transparency and accountability, including excellent and efficient corporate governance
- Operate a business with a growing and sustainable performance.
- Disclose performance information regularly
- Consider the rights of shareholders and treat them equally
Issues of Interest
- Career advancement
- Training for skill development
- Compensation, welfare, and other benefits
- Occupation health and safety
- Transparency, respect for
- human rights principles and equitable treatment
Action and Response
- Organize required training for continuous development
- Provide proper employee programs to retain talent and capable employees
- Ensure fair compensation and benefits for employees
- Comply with Thai labour laws
- Treat employees with respect according to human rights principles
- Provide channels for employees to file complaints and report whistleblowing
- Define the organization's core values
Communication and Engagement Channel
- Conversations, team meetings
- Meeting of all employees by top executives of the functions and/or the Company
- Intranet
- Employee engagement survey
- The Company’s website
- Whistleblowing channels
Value Creation
- Employees received the proper training to progress in their careers
- Continuous capability development
- Career stability and advancement
- Assessment of occupational health and safety and work environment
- Whistleblowing mechanism
Issues of Interest
- Fair treatment
- Environmental protection
- Locations of advertising billboards
- Product development innovation
- Personal data security and privacy
- Resource conservation
Action and Response
- Conduct business in strict compliance with applicable law
- Introduce products and services that address customer needs at reasonable prices
- Assign responsible units to accept opinions, suggestions, or customer complaints
- Procure raw materials from sustainable sources
- Initiate environmental conservation methods
- Strictly observe the Code of Conduct and policies imposed by the Company
Communication and Engagement Channel
- Complaint Centre
- Customer satisfaction survey
- Building relationships with customers, such as organizing activities to strengthen relationships together, etc
- Receiving complaints, suggestions, and opinions through the complaint channels
- Whistleblowing channels
Value Creation
- The credibility of media or products
- Offer quality products that meet customer expectations at fair and reasonable prices
- Provide accurate and sufficient information for customers to make decisions
- Continuously develop the quality and form of products and services
Issues of Interest
- Business ethics, transparency, and equality
- Future business direction and business growth
- Capability enhancement of suppliers
Action and Response
- Establish the Code of Conduct for Suppliers to set standards
- Develop projects that suppliers partner with the Company
- Assign units to be responsible for communication with suppliers in various maters, including directly related issues
- Treat all suppliers equally and fairly according to the Code of Conduct
Communication and Engagement Channel
- Developing media user metrics with partners
- Continuously improving the quality of media with partners
- Supplier Selection and Evaluation Process
- Meetings with suppliers
- Annual report
- The Company’s website
- Whistleblowing channels
Value Creation
- Knowledge of technology and innovation
- Procurement is transparent and can be checked
- Comply with the terms of the contract
- Positive relationships between suppliers and the Company
- Trust and long-term relationship with the Company
- Quality products and services for other stakeholders
Issues of Interest
- Impacts on communities and society from business operations
- Promotion of the quality of life of communities, such as income, employment, education, and health
- Conduct business in compliance with laws and rules
- Protect human rights
Action and Response
- Conduct business with atention and care to prevent impacts on communities and the environment
- Strictly comply with applicable law
- Communicate information related to communities in an accurate and timely manner
- Initiate environmental conservation projects
- Initiate social projects
Communication and Engagement Channel
- Field visits
- Activities that promote social responsibility
- Environmental activities
- Community satisfaction survey
- Annual report
- The Company’s website
- Whistleblowing channels
Value Creation
- Minimize impacts from business conduct on communities and the environment
- A positive relationship between communities and the Company
- Tangible value-creation projects
- Beter quality of life
Issues of Interest
- Fair treatment
- Environmental protection
- Locations of advertising billboards
Action and Response
- Conduct business in compliance with applicable law
Communication and Engagement Channel
- Relationship building with lessees
- Annual satisfaction survey
- Annual report
- The Company’s website
- Whistleblowing channels
Value Creation
- Trust and confidence in the Company in the long run
- Positive relationships between lessees and the Company
Issues of Interest
- Business ethics
- Compliance with applicable laws and rules
- Transparency and information disclosure
- Collaboration with the government sector to enforce policies and to be a role model for other businesses
- Social and environmental protection
Action and Response
- Conduct business with atention, care, and respect for applicable law
- Disclose information with transparency
- Collaborate and support business activities that generate benefits for the real estate business and the Company
- Initiate long-term projects to mitigate impacts and improve quality related to society and the environment
Communication and Engagement Channel
- Disclosure of business operation information
- Utilization of advertising space to share useful public information
- Collaboration with and support for relevant initiatives and projects
- Whistleblowing channels for reporting concerns or misconduct
Value Creation
- Compliance with relevant laws and regulations
- Transparency in bidding/concessions
- Being an example of conducting business with responsibility
- The credibility of the media
- Transparent and verifiable, including excellent and efficient corporate governance
Issues of Interest
- Transparency and information disclosure
- Business directions
- Data security and personal data protection
Action and Response
- Assign responsible units to build a relationship with the mass media
- Communicate and disclose information promptly
- Provide opportunities for mass media to share opinions
- Follow global trends to set future business directions and plans
Communication and Engagement Channel
- Communication formats and channels
- Support and engagement in mass media activities
- Press releases and interviews through the media
- Annual report
- The Company’s website
- Whistleblowing channels
Value Creation
- A positive relationship between mass media and the Company
- Useful and up-to-date information based on facts
Issues of Interest
- Business ethics
- Compliance with applicable laws and rules
- Transparency and information disclosure
- Collaboration with industry associations to be a role model for other businesses
- Social and environmental protection
Action and Response
- Conduct business with atention, care, and respect for applicable law
- Disclose information with transparency
- Collaborate and support business activities that generate benefits for the business and the Company
- Initiate long-term projects to mitigate impacts and improve quality related to society and the environment
Communication and Engagement Channel
- Participation in industry associations with shared objectives
- Annual report
- The Company’s website
- Whistleblowing channels
Value Creation
- Good corporate governance
- Positive relationships between industry associations and the Company
