Environmental Management
Supporting the Sustainable Development Goals
Plan B integrates environmental management into its business strategy, aiming to support the UN Sustainable Development Goals with a focus on clean energy, efficient resource use, and climate change mitigation.
Goals and Performance Highlights
Goals
Plan B is committed to reducing environmental impacts from its operations, with three key targets:
Energy
Upgrading lighting systems and advertising displays to energy-efficient solutions, such as LED lighting and advanced screen technologies, to reduce electricity use and long-term costs. The company targets a
≥10% reduction in energy consumption by 2030
(compared with the 2021 baseline).
Waste
Promoting the “Reduce–Reuse–Recycle (3Rs)” approach, including upcycling used vinyl billboards into new community-use products and implementing systematic waste separation in offices and warehouses. The company aims for
Zero Waste to Landfill by 2027
Greenhouse Gas Emissions
Measuring and monitoring greenhouse gas (GHG) emissions across Scope 1 and Scope 2, while improving energy efficiency and transitioning to clean energy. The company targets a
≥15% reduction in GHG emissions by 2030
(compared with the 2024 baseline).
Performance Highlights
Upgrading Eco-Friendly Advertising Media
Installed LED screens covering
8,540 sq m
Static billboards totalling
141 panels
With a combined area of
38,232 sq m
Plan B x Coway Project
Provided reusable water bottles to employees to reduce single-use plastic consumption
Care the Bear Project
Reduced greenhouse gas emissions by
7,321 KgCO2e in 2024
Commitment, Challenge and Opportunity
Commitment
The company is dedicated to conducting business while minimising environmental impacts. Our responsibilities include reducing energy consumption, greenhouse gas emissions, and systematically managing waste, while promoting resource efficiency and clean energy — all to advance toward becoming a sustainably growing media organization.
Challenges
- Risks arising from climate change
- Increasingly stringent environmental regulations
- Supply chain management and partner engagement
Opportunities
- Recycling and adding value to residual materials
- Developing eco-friendly advertising media
- Enhancing corporate image in Green Innovation and sustainability
Management Approach and Practices
Climate Change Governance Structure
The company has established clear roles for the Board of Directors and C-level executives in systematically overseeing environmental management. This structure ensures the effective management of risks and opportunities related to climate change, guaranteeing that ESG principles are fully integrated into the corporate strategy.

Note: * Mr. Prasong Jarungbenjatham serves as the Chief Accounting and Financial Officer (C-Level) and is a member of the Sustainability Governance Committee of Plan B Media Public Company Limited. He plays a key role in overseeing and effectively managing the Company’s climate-related risks and opportunities